Our story

A magazine and trade fair turned into a store. Here’s the APLACE story!

Since the start in 2005 we’ve been passionate about showcasing creative Scandinavian people within the fashion industry. It all begun when we created, what in our minds, was Sweden’s best fashion magazine at the time; ODD at large. The magazine was named Sweden’s best niche-paper and the cultural sections in the big daily papers praised our issues, that ended with ten.

We moved on by creating +46, an event during Stockholm’s fashion week for progressive Scandinavian fashion. We gave upcoming fashion designers the chance to shine at our fashion shows, exhibition days, parties and through the +46 Award we founded which was handed out by internationally known fashion celebrities like stylist Nicola Formichetti (Dazed & Confused), designer Kim Jones and journalist Robb Young (Harald Tribune & i-D) among others.

+46 was received with open arms by the fashion industry and Swedish magazine Nöjesguiden gave the project its Stockholm prize in 2008.

Since 2007 we have existed in our current shape, as the fashion store APLACE. You can find us at our two stores (Stockholm and Malmö) or on Aplace.com where we continue our collaboration with progressive Scandinavian fashion brands.

Since we couldn’t really let go of making magazines we also publish APLACE Magazine now and then.

We are truly thrilled that you have find our store and hope that you´ll follow us in our future adventures!